By les Climats
By les Climats is a business based in the Burgundy region of France that offers accommodation and experiences for travelers looking for a peaceful stopover. When they approached us, their goal was to take control of their business by creating a brand and online booking system. Previously, the majority of their bookings came through external platforms like Airbnb, but after working with us, over 80% of their bookings are now done directly through their website. This has not only improved the customer experience, but it has also increased their profits. By creating a strong brand and an easy-to-use booking system, we were able to help By les Climats achieve greater success and independence in their business. The goal for this client was to be control over their business by creating a brand and online booking system. Previously the main business was coming in from exterior booking platforms such as AirBnB. After working with us, over 80% of their bookings are now done directly via their website. This increases customer experience and profits.
The branding for By les Climats was heavily influenced by the stunning surroundings of the Burgundy region, with a focus on localism. The logo’s typeface was designed to mimic the organic shapes of the vineyards and the flowing wine, while the geometric shapes were inspired by the iconic roof tiles of the region. This combination of organic and rustic elements creates visual interest and reflects the unique character of the area. By incorporating elements of the local landscape and culture into the branding, we were able to create a strong and authentic brand identity for By Les Climats.